From launching a bathroom start-up with a £10,000 overdraft to leading one of the UK’s fastest-growing luxury homeware brands, Wayne Spriggs has transformed Lusso into a global name synonymous with modern luxury design.
Founded in 2014, Lusso began with a simple but ambitious vision. While working as a property developer, Wayne struggled to source luxury interior products that combined exceptional design, premium materials and attainable pricing. Rather than compromise, he decided to create the products himself.
That decision sparked what would become a global luxury homeware brand spanning bathrooms, lighting, furniture, tiles and electricals, with more than 3,500 products now forming part of the Lusso collection.
Today, Wayne is driving the next phase of the company’s international expansion, including a £10 million investment into the Middle East and the launch of a flagship Dubai showroom in 2026. Alongside overseeing the brand’s global growth, he remains closely involved in product design, personally directing collections that have helped establish Lusso as a recognised leader in luxury interiors.
With cumulative turnover now in excess of £300 million, the business is moving through a moment that reflects more than scale alone. It signals consistency at volume, operational maturity, and the sustained confidence of a global client base operating at the highest level of luxury design and development-led projects. There are milestones that mark progress, and those that define position. For Lusso, surpassing £300 million in revenue sits firmly in the latter category.
In a sector where many brands compete on design alone, Lusso’s position has been defined by something broader – the ability to deliver at scale, repeatedly and without compromise. Lusso’s growth has been built on refined internal processes, established international supply chains, and a delivery model designed to bring clarity and control from specification through to completion. The result is a business that has evolved beyond product supply, with guarantees, structured logistics, and aftercare forming an integral part of its client offering.
Product quality remains central to that proposition. Collections are developed through extensive research and processes, supported by rigorous quality control at every stage. This framework has been instrumental in building long-standing relationships with leading developers and hospitality groups, many of whom continue to specify Lusso across multiple projects.
That evolution is visible in the calibre and range of its project base. Lusso now operates across a wide spectrum of private clients, property developers, and commercial partners, delivering everything from high-end residential interiors to landmark large-scale developments. The breadth of its portfolio reinforces a position that few in the market can credibly operate at both ends of – high complexity and high volume – while maintaining consistency of execution.
Recent growth has been deliberate rather than reactive. Rather than pursuing expansion for visibility alone, the business has focused on strengthening its operational foundation and deepening long-term partnerships. This approach has supported sustained international progress, most notably in Dubai, where Lusso continues to expand its presence within one of the world’s most competitive luxury markets.
Its rapid growth in the region has culminated in the creation of a flagship single-brand destination in the heart of the city – a new 7,000 square feet design centre, complemented by a refined café space and immersive brand experience, scheduled to open later in 2026. The development reflects a considered evolution rather than experimentation – a natural extension of an already established global footprint into a region that aligns seamlessly with Lusso’s positioning.
As the luxury interiors sector becomes increasingly crowded with newer entrants, scale has emerged as a quiet but decisive differentiator. For clients delivering complex or high-value projects, experience, infrastructure, and proven delivery capability often outweigh aesthetics alone. Lusso’s position beyond the £300 million mark places it within a more established tier of operators – those defined not just by design output, but by the systems and consistency required to deliver at volume without compromise.
Financial performance further reinforces this trajectory. With latest accounts due to be published on Companies House, Lusso is reporting operating profits for 2025 exceeding £12.1 million – a record figure for the business, reflecting both margin strength and sustained demand alongside continued expansion.
Wayne comments: “Reaching this milestone is a reflection of the trust we’ve earned from clients operating at the highest level of the industry. It is the result of consistent delivery, operational strength, and a standard of execution that has set Lusso apart within the industry. As we look ahead, our focus remains clear – to continue raising standards, expanding our capabilities, and reinforcing our position at the very top of the market. The next chapter isn’t just underway, it’s already being defined by what we are delivering today.”
For Lusso, this moment is not positioned as a conclusion or even a peak, but as a transition point. Surpassing £300 million represents what has been built, but more importantly, it reinforces what the business has become – an established leader in global luxury interiors, operating at a level that continues to set a benchmark within the industry.
For more information on Lusso, visit www.lussostone.com
This is sponsored content by Lusso