The Pitch - Sales and Marketing Blog

What do highly successful businesses focus on?

Highly successful businesses consistently have a preoccupation with:

  • Strategy
  • Marketing
  • Teams

And what is it that businesses that break through the elusive magic million turnover barrier focus on?

All of the above AND two additional factors – a willingness to let go of:

  • Financial control - sharing ownership
  • Management control - sharing the responsibility of growing the business with the team (delegation) and outside advisers (taking advice).

So, what is holding people back?

The wrong attitude… blaming the outside world when really it is their own self-limiting mindset that is holding them back.

For example, self-limiting principles such as:

  • Playing within boundaries rather than with them
  • Incremental thinking rather than quantum leap thinking
  • A lack of belief in what is possible
  • A bureaucratic mindset
  • An inability to tolerate ambiguity

The successful MM businesses decide their goals and are prepared to pay the price!

“When you get right down to the root of the meaning of the word “succeed”, you find it simply means to follow through” - FW Nichol



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