High street retailer John Lewis is the most sought-after employer among professionals in the UK. Virgin Media and Harrods are ranked second and third, followed by Google and PA Consulting.
This is based on LinkedIn’s analysis of 20 million members in the UK, and has been used to find out what key attributes employers must have to appeal to prospective staff.
The research found that:
A strong corporate culture is key: 78% of UK workers say that they would not tolerate a bad culture, even if it meant working for the top company in their industry. The feeling is stronger among women than men (82% vs 74%)
Forget the corner office… professionals want flexibility: Flexible and remote working are the most important non-financial perk for 44% of professionals. Just under 1 in 4 UK professionals (24%) would even trade a higher salary for more flexibility
Don’t forget salary: despite the appeal of an attractive culture and benefits, salary is still the biggest consideration for employees in the UK with nearly half (49%) rating it as an important factor when weighing up career opportunities.
LinkedIn talent solutions director for Europe, the Middle East and Africa Dan Dackombe said: “In order to compete for the best candidates, employers today need to ensure they’re investing in their employer brand so the right talent can find them.
“Companies like John Lewis and the others in LinkedIn’s Top Attractors list are setting the benchmark for what it looks like to successfully engage their employees and develop an effective employer brand.”